DLL continues its intralogistics expansion in Southern Europe

Feb 21, 2024

Blog

DLL has appointed industry finance expert, Olivier Pierrel, as Intralogistics Sales Manager, Southern Europe to spearhead growth in the region.

Based in Paris, Olivier is passionate about French wine (“and more so than the average French guy,” he laughs) and tennis, but he works hard too and is equally passionate about creating tailored financial solutions for his customers to help them achieve their business goals.

With 18 years’ experience in the leasing industry, Olivier knows the business back to front and - in common with DLL – is dedicated to supporting customers expand their automation systems through structured finance.

“Finding tailor-made financing solutions is essential for companies launching complex projects such as those related to intralogistics. I’ve specialised in structured finance for many years, and it’s in my DNA. When I joined DLL just 2 years ago, I knew straight away that I had joined the right organization to serve this ambition. DLL’s ability to implement complex projects, combined with a value proposition tailored to this market, makes me eager to develop our intralogistics business in my region,” Olivier says.

He explains that DLL acts as a project enabler, providing support to the customer through every stage of the project. “Being supplier and technology agnostic, DLL presents a wide range of financial options for customers to choose from thanks to our customer-centric approach. This adds value to our service – and is unusual in the leasing industry.

Olivier Pierrel
Finding tailor-made financing solutions is essential for companies launching complex projects such as those related to intralogistics... DLL’s ability to implement complex projects, combined with a value proposition tailored to this market, makes me eager to develop our intralogistics business in my region."

Integrated approach intralogistics

DLL’s strength is providing flexible, turnkey financial solutions for complex projects, outside the realm of traditional banking. It offers the ‘whole package’, and this integrated approach differentiates DLL from other leasing companies.

Olivier comments: “DLL really understands the complexity of intralogistics and automation projects. Our finance solutions are not simply designed for asset acquisition but integrate all costs, such as installation and engineering costs, software, transport, training, as well as pre-financing.”

This integrated approach is advantageous for businesses of all sizes as it ensures there is no initial outlay for customers in the early days of a project which, given the long lead times for equipment, removes the financial pressure. DLL also offers flexibility with longer-term contracts or even Operating Lease solutions than are standard in the industry. “Intralogistics is a relatively new market for the asset finance industry, with a lack of data on long-term returns on equipment. So, this flexibility is unusual and is really appreciated – even by big companies,” says Olivier.

Industry-wide solutions

“Businesses need to automate to maintain their supply chain and remain cost-effective – not to mention the challenges with labour shortages, increased labour costs, and huge cost of land. These are all driving investment in automation,” says Marco Wagner, DLL’s Global Head of Intralogistics.

DLL can facilitate the transition to automation with tailored finance solutions at local and international level – whether for medium-sized businesses wanting the ‘whole package’ or multinational corporations with more complex demands. Marco explains: “Smaller businesses are looking for ownership-driven structures, and corresponding financial products, whereas multinationals are looking more for usage-based products, with the potential for exchange, or update technology more frequently compared to small to medium-sized businesses.”

Within Southern Europe, France, in particular, is a major intralogistics hub and presents a huge potential market for DLL, including with existing customers and end-users in the food & beverage, and automotive industries. “The food and beverage industry is strong in the South region,” Marco explains, “while the automotive industry is particularly strong in France. There are also many big 3PL and cold storage companies in the region, and it is a major hub for the pharmaceuticals industry.”

Intralogistics industry specialists

DLL has extensive experience in intralogistics leasing, having embarked upon its first automation project financing in 2014, in the early days of intralogistics. Over the last decade, DLL has refined its approach and built a global team of specialists to manage complex projects. Olivier fits this mould perfectly and is committed to helping businesses adapt and survive as the market dynamics change through automation.

Get in touch today and speak to our experts, like Olivier, about your intralogistics project financing needs.