WAYNE, PA, September 27, 2021 – DLL, a global financial solutions provider, is excited to announce that CRN®, a brand of The Channel Company, has named Rick Trobman, President of the Tech Solutions Global Business Unit at DLL, as one of the IT channel’s 100 People You Don’t Know But Should for 2021. Every year, this list honors the people working tirelessly behind the scenes to support not only their partners, but the broader channel ecosystem, as well.
The CRN editorial team compiles the list each year to bring well-deserved attention to the best and brightest who may not be as visible or well-known as some channel executives, but whose roles are just as important. The selections are based on feedback from leading solution providers and industry executives.
For the last 25 years, Rick has been helping OEMs and the channel to finance technology sales. His entry into the channel started with financing laptops for enterprise sales force effectiveness projects, and today his team provides branded and white-label financing and leasing solutions for many of the largest OEMs like Cisco and Apple, as well as thousands of channel partners in more than 30 countries. Rick is driving DLL’s leadership position in delivering XaaS and consumption-based technology payment solutions.